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Play App (On-boarding Experience)

UI Design | Interaction Design | Illustration

 

PLAY DISNEY PARKS APP

As a Product Design Intern at The Walt Disney Company, I had the enriching experience of illustrating and designing for the Play Disney Parks app. This app enhances the guest experience at Disneyland and Walt Disney World, allowing guests to play interactive games while waiting in line and discover fun Disney facts with our trivia challenges. Guests can also play themed music in different areas of the park with our curated playlists, earn achievements while exploring the parks, and more.


UI Design | Interaction | Illustration | Product Design

ONBOARDING EXPERIENCE

During this 4-week project, I collaborated closely with our lead designer, animator, copywriter, and developer to create a unique onboarding experience. Before this initiative, users would be directed straight to our gameboards after launching the app and turning on permissions (such as bluetooth and location services), so it was sometimes not clear what they were able to do on the app. This brief onboarding provides a fun way to alleviate that, highlighting and describing our key experiences to guests both in the parks and at home.

 
 
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MY ROLE & PROCESS

I created the illustrations and UI layout for this experience, leveraging some existing illustrations and reviewing my designs throughout the process with our lead designer, product team, and design team. I also often met with our developer to learn about technical possibilities and limitations in order to work efficiently in parallel with our animator and copywriter.

I’m not able to share my full design process here, however I’d love to share it with you in an interview setting!

TAKEAWAYS

This project allowed me to co-lead an initiative from start to finish, further strengthening my skills in communicating design concepts and estimating project scope to team members of different disciplines.